The company she started as a new mum wanting to dress up her newborn daughter has amassed 45, followers across Facebook and Instagram and has cornered the Irish market in hair accessories for little girls. It all began less than three years ago, shortly after Nikki had given birth to her second child and first daughter, who she and husband Gavin named Pippa. Nikki says she was obsessed with all things pink and girly but struggled to find a bow that would sit on her baby's head properly. The bows, modelled by little Pippa, started to draw attention and gained the business a following online. They decided to exhibit at the pregnancy and baby fair in Dublin's RDS and everything "snowballed. The company has a distributor in Dubai and there is interest from as far afield as the US and Australia. Though she originally made each headbands herself with the help of her mum, Nikki decided to take on a few extra hands to help out. These days, she has a team of four making the bows here in Ireland, plus staff members who look after packing, orders and sales.
Tracks and playlists liked by Nikki Irish
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Nikki and Eugene share a bold vision for the business, and I look forward to seeing the UK and European teams work together to deliver it. The future looks bright for the entire Dorel Sports portfolio. Please join me in welcoming Nikki to our business and in thanking Russell for his many contributions to Dorel Sports and Cycling Sports Group globally. Nikki will be joining Dorel Sports from ZyroFisher , one of the largest distributors of cycling goods in the UK and Irish cycling markets. Earlier in her career, she owned and ran a mountain bike store in France for several years. Going forward, the UK business plans to work more closely with CSG Europe, benefiting from the strong pool of talent there as well as the significant investments being made in assembly capabilities and capacity in the Netherlands.
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